Icebreaker - Pure Merino

Meet Kathrine Switzer – an Icebreaker fan and the first woman to officially run the Boston marathon!

This Wednesday, Kathrine will be kicking off our inaugural SoHo store run club meet. Meet at Icebreaker, run 4 miles with us and the Running Caffeinated crew, then enjoy shopping kiwi style with wine, nibbles, expert advice and as a special VIP you'll get 25% off our Run range

Kathrine is a huge Icebreaker fan and has been running in our gear since day one. We are excited to have her in store to talk to customers about their run training, gear needs and share some of her amazing stories.

As a special VIP customer, we'd like you to enjoy 25% OFF our Run range when you shop on the night.  You'll need to print this email off and bring it in store with you to enjoy the special discount - don't forget!

Wednesday, April 13th

  • 4 mile run starts at 6:30pm from the Icebreaker SoHo store
  • Drinks, nibbles and expert advice provided from 6:30pm - 9:30pm

 Icebreaker TouchLab SoHo store
102 Wooster St, NY 10012 (map)
Phone: 646.861.2523

Kathrine was the first woman to officially run the Boston Marathon and to win the 1974 New York City Marathon. She led the drive to get the women’s marathon into the Olympics, and still running she is a TV commentator and author of Marathon Woman. She will be inducted into the National Women’s Hall of Fame on Oct. 1, 2011.

 

Pictured above: Kathrine Switzer is accosted by a judge who tried to eject her from the normally all-male Boston Marathon in 1967, when male teammates bounced the official out of the race instead and she went on to finish. April 19, 1967 in Hopkinton, Mass. (AP PHOTO)

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